Working Women Investor Behaviour: A Review of Academic Literature

Abstract

This paper provides a comprehensive review of the academic literature on the investment behaviour of working women. It synthesizes existing research to identify the key factors influencing their investment decisions, including demographic variables such as age, income, education, and marital status. The review also examines the impact of financial literacy, access to financial information, risk tolerance, and investment goals on their behaviour. Furthermore, it explores the role of cultural and societal factors, with a specific focus on India and the city of Chennai where available. The paper compares the investment patterns of working women with those of men and other demographic groups, drawing insights from literature reviews and meta-analyses. The findings reveal that working women generally exhibit a more conservative investment approach, influenced by a complex interplay of factors. The review concludes by highlighting key trends and gaps in the current literature, suggesting potential avenues for future research